The concept of buying likes in YouTube is something that is relatively new to a lot of individuals. In essence, this option allows an individual to pay for various YouTube users (or automated systems) to like their page to increase its visibility. Despite what other sources in the Internet might say, the option to buy YouTube subscribers is neither good nor bad for the business. In order to be effective, one must know how the system works and its limitations.
One of the biggest draws in buying likes is that its effects are near-instantaneous. In fact, some websites offer overnight delivery rates in which the site can generate a multitude of likes in just a few hours. When you decide to buy links or likes in these sites, you will notice a 200% increase of like counts in your page within a day.
The decision to buy youtube subscribers will not usually cost a person a pretty penny. Some websites, for instance, offer a hundred likes for as low as $5. This means you can instantly hit the 1000-likes mark and beyond if you are willing to shell out the right amount. Depending on how you look at it, these websites can offer propositions that are low on the risks yet high on the rewards.
However, one of the biggest advantages in buying likes is that paying for likes does not result in engagement. The reason is simple: engagement only occurs when a person finds the offerings of a page interesting and likes it. Paid likes do not result in engagement as the person could not care less what the brand has to offer. Even if a page has a high like count, its engagement metrics can suffer especially if the ratio between likes and actual engagements is large, heavily favoring the former over the latter.
There is more than one way for a company that sells likes to generate YouTube subscribers. One of the easier ways is to generate several pseudo-accounts in YouTube with the sole purpose of liking a page for more than once. There are also other methods like creating bots but their effectiveness is still debatable as of now.
The only problem when you buy YouTube subscribers is that the site is now becoming increasingly stringent in its goals to eliminate fake accounts. In fact, the site has claimed of deleting at least 83 million fake accounts as of last year. Though this drive initiated to prevent individuals from impersonating other people and wreaking havoc to their online reputations, it can be certain that this can have a serious effect on link building activities in the site. If you are not careful with the site you are dealing with, all the money you have paid for to generate likes will be all for nothing.
A Real Audience
Despite its instantaneous effects in your fan count, buying YouTube subscribers will not be effective if they cannot draw even a single real person to your page to like it. For instance, if 90% of your fan base is made up of paid accounts or bots, the entire strategy has become an expensive and useless venture. This is because the end result at any marketing strategy is to draw in people to your brand and facilitate proper customer conversions. If you have not drawn a considerable percentage of engaged customers to your page, all your link-buying efforts were for naught.
A Matter of Ethics
Despite the fact that YouTube does not directly penalize anyone who decides to buy YouTube subscribers, the methods it uses to increase brand visibility will still leave a bad taste in a lot of internet specialists. If not used in tandem with effective marketing strategies, the act of buying likes may look like some blatant form of online bribery. Therefore, great care is to be exercised so one does not abuse this option.